Social Media Presence

Consistent, compliant, always on clinical voice

Most practices start a social account, post for three weeks, and go quiet. Doc ORM removes the maintenance burden: our models learn your specialty, tone and patient demographics, then produce a rolling content calendar your team approves in minutes a week.

Discuss this service

WHAT YOU GET

  • A publishing cadence you can sustain without hiring an agency
  • Comment threads answered in hours, not weeks
  • Profiles that state credentials and services identically everywhere
  • An audit trail of who approved what, and when

What the service covers

Specialty-trained content engine

Post drafts are generated from your own case mix, seasonal demand and the questions patients ask in reception — not generic wellness filler.

Clinician-in-the-loop approval

Nothing publishes without a named reviewer. Every draft carries a source, a claim check, and a plain language alternate.

Comment and DM triage

Incoming messages are classified into clinical, administrative and promotional buckets and routed to the right person with a suggested reply.

Cross-platform consistency

Bio, credentials, service lists, hours and imagery are kept identical across Instagram, LinkedIn, Facebook and YouTube.

How we run it

01

Voice calibration

We interview you once, ingest existing material, and build a clinic profile with explicit do-not-say boundaries.

02

Calendar generation

A month of drafts lands in your review queue, mapped to clinical themes and local patient demand.

03

Approve and publish

You approve in bulk from a phone. Scheduling, formatting and distribution are handled automatically.

04

Measure and adapt

Engagement, saves and enquiry feedback feed back into the models so the next cycle performs better.

Questions we get asked

Have a different question about how we handle social content for your clinic? Contact our team.

The model trains on your calibrated voice and a human approves every post. Patients read your phrasing, not a template.
You are, and the workflow is built for it. Drafts arrive with citations and are held until a clinician signs off.